Is it possible to build a successful home business online? Starting your own home based business online is definitely the wave of the future.

Many home based business owners  especially those in direct sales marketing industry wonder whether they can actually get online and expand their business growth on the web.  You may think that thousands of direct sales marketing people are flocking online daily to seek out their rightful place among Internet marketing giants who have created a virtual empire of passive profits.

But while they may be looking into it, many small home based business owners marketers are too intimidated to actually do anything to stake their claim.  What do you think is the primary reason?  They are scared their direct sales marketing company does not allow them to have a website. Really? Not true!  See my post on “Taking your direct sales marketing business online”.

Many newbies in both direct sales marketing and internet marketers believe that if one person is already successfully selling an information product on a niche like affiliate marketing, then there’s no room for them at the top.

As a result of this misconception, they put their dreams on the back burner and return to the shackles of a 9-5 daily grind in corporate America (or elsewhere in the world).

Is it possible for an unknown “little guy” to break out onto the scene and become a big hit based on what they know that’s better or different from what Big Guy Guru has to say?  Of course it is.  I have seen it happen time and time again.

But in order to do this, the small home based business owner has to come onto the marketplace with insurmountable confidence so that his or her target audience will believe the message that’s being sold.A guru isn’t someone who knows better how to do something.

A guru, in the Internet marketing world, is someone who did it in an original fashion and/or someone who has been earning a living steadily online for a long amount of time and therefore knows his or her “stuff.”

A little guy may be new to selling a product, but that doesn’t mean he or she hasn’t worked online for months or years to learn the ropes.  If you were able to come online and learn Internet marketing well enough that it allowed you to succeed in a short amount of time, then that makes you a guru in your own right.

Many people are, in fact, turned off by the word “guru” and get bored of reading about someone’s expertise.  Fresh is a good thing in the world of Internet marketing, so before you throw in the towel and call it quits, make sure you at least give your dreams a shot at success and see if the public is willing to invest in your knowledge.

Remember that enthusiasm boils over, even on a static web page.  So, if you believe in your home based business potential and you take the time to educate yourself on the best way to market online, then it doesn’t matter what niche you’re targeting for your Internet marketing efforts – your audience will soak up your attitude and carry the torch for you into the realm of profits and guru status yourself!

Dare yourself and get your direct sales marketing business started online.  Get a copy of my free book on the right side of this blog for more ideas.  But, before you get started with any kind of internet marketing business, you have to analyze your own mindset to see if you have what it takes to be an online entrepreneur from conception to fully-functional success operation.

It’s not enough to say you want to make money or be your own boss by creating your own successful home based business. Enter your information on the form to the right of this post to get a copy of my FREE e-book on “How To Create Your Own Signature Of Success”

By the time you are done reading the book, you will know all the pros and cons of online marketing and how to create a successful home based  business.